Beschrijving

The Public Relations Agency Revenues World Summary Paperback Edition provides 7 years of Historic & Current data on the market in about 100 countries. The Aggregated market comprises of the35 Products / Services listed. The Products / Services covered (Public relations agencies Lines) are classified by the 5-Digit NAICS Product Codes and each Product and Services is then further defined by each 6 to 10-Digit NAICS Product Codes. In addition full Financial Data (188 items: Historic & Current Balance Sheet, Financial Margins and Ratios) Data is provided for about 100 countries.

Total Market Values are given for35 Products/Services covered, including:

PUBLIC RELATIONS AGENCY REVENUES

1. Public relations agencies Lines
2. Market research & public opinion polling services
3. Market research services
4. Public opinion polling services
5. Advertising agency services (Integrated)
6. Advertising creative services
7. Public relations services
8. Public relations services: Full public relations services
9. Public relations services: Media relations services
10. Public relations services: Crisis management services
11. Public relations services: Lobbying services
12. Public relations services: Event management services
13. Public relations services: Development/fundraising services
14. Media planning &/or buying services
15. Direct mail advertising services
16. Direct mail advertising services: Full direct mail services
17. Direct mail ad serv: Concept dvlpmt-Direct mail ad campaign serv
18. Direct mail advertising services: Mailing list support services
19. Direct mail ad serv: Print serv for direct mail ad materials
20. Sales promotion services
21. Direct marketing services
22. Signs, custom fabrication, incl banners/a-frame/neon/outdoor/etc.
23. Media monitoring & analysis services
24. Coordination of production & delivery of premiums (ad specialties)
25. Other services related to advertising
26. Media representation services
27. Media representation serv: Sale of ad space in print media
28. Media representation serv: Sale of advertising time on television
29. Media representation services: Sale of advertising time on radio
30. Media repr serv:Sale-Ad space in media oth than print/TV/radio
31. Merchandise sales
32. Sales of merchandise, not specified by type
33. All other receipts
34. All other operating receipts

There are 188 Financial items covered, including:

Total Sales, Pre-tax Profit, Interest Paid, Non-trading Income, Operating Profit, Depreciation,Trading Profit,Assets (Intangible, Intermediate + Fixed), Capital Expenditure, Retirements, Stocks, Total Stocks / Inventory, Debtors, Maintenance Costs, Services Purchased, Current Assets, Total Assets, Creditors, Loans, Current Liabilities, Net Assets / Capital Employed, Shareholders Funds, Employees, Process Costs, Total Input Supplies / Materials + Energy Costs, Employees Remunerations, Sub Contractors, Rental & Leasing, Maintenance, Communication, Expenses, Sales Costs + Expenses, Premises, Handling + Physical Costs, Distribution Costs, Advertising Costs, Product Costs, Customer + After-Sales Costs, Marketing Costs, New Technology + Production, R + D Expenditure, Operational Costs.
/.. etc.